Celeste Yvonne, a certified recovery coach and a founding host of the Sober Mom Squad, had a Halloween realization and wanted to know if she was the only person who felt the same.
“This morning, I’m listening to parents at the school drop-off area talk about how they will be bringing a keg onto their golf carts when they do the trick-or-treating rounds with their kids this year,” Yvonne says in a viral TikTok video.
“I’m not shaming them, but my question is: when did trick-or-treating become a beer crawl or pub crawl for adults?” she asked. “This is a newer phenomenon, isn’t it? Or have parents always done this, and they’re just being more public about it now?”
“I mean, even now, you can go up to a house doorway, and they will have candy for the kids or adult drinks for the adults. I never saw that growing up trick-or-treating,” Yvonne added. “Is this a newer phenomenon as a result of mommy wine culture or just the normalization of alcohol in general?”
@theultimatemomchallenge #mommywineculture #halloween
The answer could be that drinking is a lot more visible during the holiday because the number of adults who celebrate is on the rise. At the same time, there has been a rise in alcohol consumption among older adults, where we now drink about the same amount as we did in the pre-Civil War era.
Interestingly, at the same time, there has been a decline in drinking among younger people.
In the comments, many noted that we didn’t see parents drinking during trick-or-treating in the past because kids used to go out with their older friends or siblings. “In the ‘80s, our parents let us go on our own. They stayed home and did what they wanted or at least in my town,” Leigh Winchester Fle wrote. “Gen Xer here, my boomer parents just sent us out and stayed behind and boozed. Now I think our generation tags along and take roadies,” Uncle Rico added.