Facebook is no longer just your mom’s favorite place to share embarassing photos.
The social media platform has grown in popularity for young users and creators who enjoy forming connections with like-minded individuals through groups and events.
Many of these users even take things offline, meeting up in person for activities like book clubs, brunch squads, and Facebook IRL events, like the recent one held in New York City, and sharing how they use Facebook for more than just social networking.
“Got to connect with so many people IRL at an incredible Facebook pop up event this past weekend!” creator @Sistersnacking said of the event. So many cool activities like airbrushing, poster making + vision boarding, a Marketplace photo studio, and more.”
Tay Nakamoto, a designer known for her whimsical, colorful creations, attended the event and brought her stunning designs to the public. On Facebook, she typically shares renter-friendly hacks, backyard DIY projects, and more with her audience of 556K. For the IRL event, she created many of the designs on display, including a photobooth area, using only finds from Facebook Marketplace.
“Decorating out of 100% Facebook Marketplace finds was a new challenge but I had so much fun and got it doneeee. This was all for the Facebook IRL event in NYC and I got to meet such amazing people!!” Nakamoto shared on her page.
Also at the event was Katie Burke, the creator of Facebook Group “Not Wasting My Twenties.” Like many other recent grads at the start of the pandemic, she found herself unemployed and feeling lost. So she started the group as a way to connect with her peers, provide support for one anopther, and document the small, everyday joys of life.
The group hosts career panels, created a sister group for book club, and has meetups in cities around the US.
Another young creator making the most of Facebook is Josh Rincon, whose mission is to teach financial literacy to help break generational poverty. He grew his audience from 0 to over 1 million followers in six months, proving a growing desire for educational content from a younger generation on the platform.
He’s passionate about making finance accessible and engaging for everyone, and uses social media to teach concepts that are entertaining yet educational.
No matter your interests, age, or location, Facebook can be a great place to find your people, share your ideas, and even make new friends IRL.