Today, Spotify held their Spotify Stream On conference, which found them announcing a ton of upcoming changes to the app — some of which might surprise users.
“This marks the biggest change Spotify has undergone since we introduced mobile 10 years ago,” Spotify CEO Daniel Ek said, per The Hollywood Reporter. “This evolution is really about bringing Spotify to life.”
Chlöe Bailey, who appeared at the press event, revealed the new “Spotify Clips” service, which allows musicians to add 30-second videos to their profiles. “You can talk about an unreleased song, promote a new album, share the stories behind a song, or really anything you can come up with,” she said.
.@ChloeBailey introduces Spotify Clips, which will let artists add 30-second videos to their artist profiles and album pages to help fans engage more with their work. #SpotifyStreamOn pic.twitter.com/cgD5Zcu5FT
— Pop Crave (@PopCrave) March 8, 2023
The streaming service has announced that they will now be adding autoplay for podcasts, which means that another episode will start playing automatically after the current one ends. The recommendations will also fit the user’s personalized interests. This continues a push for their podcasting and video section, as they are allowing those around the world to apply to use Spotify Labs for recording episodes and use Patreon as a payment partnership.
Spotify will also bring out “Previews,” which gives users audio and visual previews when they scroll down.
Some other new changes include the ability to use hashtags to search for music, a few of which reportedly are “#pop, #R&B, and #confident.” Users can view touring schedules for artists on the app under a new “Live Events” section.
Finally, they’re rolling out a new AI DJ that “will deliver a curated lineup of music alongside commentary around the tracks and artists we think you’ll like in a stunningly realistic voice,” according to the company’s website.