Billie Eilish previously revealed that her recent single “My Future” was completed from start to finish in just a couple days. Now she has spoken more to that point, revealing that the song’s quick incubation period came thanks to an idea from her mother.
In an interview with BBC Radio 1’s Annie Mac, Eilish credits her mother’s suggestion that she and Finneas set a regular work schedule during the pandemic for helping them write the song in just a day, saying, “Probably a month into quarantine, my mom had this idea, because we hadn’t worked at all and we were completely uninspired and we were home all day and we didn’t think about anything. My mom was like, ‘What if you guys made a schedule, you know? Just like, three days a week, this time to this time, making sure that you have time put aside so you guys can work. If it was on a schedule, maybe it would help you guys be more productive or whatever.’ We were like [whiny voice], ‘Oh, that’s so f*cking stupid.’ We did it and on the first day, we wrote ‘My Future.’ The first day.”
Tonight’s Future Sounds with @AnnieMac is a verrrry special one! @BillieEilish joins Annie to pick some songs for the Power Down Playlist and explains how her and @finneas wrote ‘my future’ after being set a quarantine schedule by their Mum
Finneas also spoke about his and his sister’s schedule in a recent Vanity Fair video, saying they usually start at around 1 or 2 p.m. and work for a few hours in the studio in his house. He said, “Billie and I have a pretty structured work schedule. We find that the easiest way to be productive. So she comes over on Mondays, Tuesdays, and Thursdays, and we’ll work all day on whatever we feel like making. The rest of the times are divided up between songs of my own [and] songs of other artists that I’m producing or helping write.”
It’s impossible to hear “Jingle Bell Rock,” which is probably playing on a loop in your nearest CVS, without thinking of Mean Girls. In Tina Fey’s teen-comedy masterpiece, the Plastics, made up of Regina (Rachel McAdams), Gretchen (Lacey Chabert), Karen (Amanda Seyfried), and Cady (Lindsay Lohan), perform the Christmas song at the Winter Talent Show, presumably winning the $20 gift certificate to Applebee’s, or whatever, over K.G. and the Power of Three (they were robbed). The performance comes complete with a thigh-slapping dance that was almost even racier.
“The moment written in the script but we couldn’t figure out how to do was, ‘They do some sexually embarrassing dance move.’ It was a lot of effort coming up with, ‘How do we do that?’ They were going to turn and stick their posteriors up in the air,” director Mark Waters told Entertainment Weekly. “And then they showed it to me, and I was like, ‘Whoa, that’s too much! Go with something else.’” Through rehearsals, the Plastics settled on a “stripper thigh slap,” which “ended up being the funniest part of the scene. And Neil Flynn’s reaction shot!” It’s some strong “well I never!” energy from the Janitor.
Mean Girls successfully challenged the MPAA to keep its PG-13 rating over the “wide-set vagina” line. It probably wouldn’t have been victorious if the original moves had stayed in. The Mean Girls Christmas dance isn’t a regular dance, it’s a cool dance.
Keeping up with new music can be exhausting, even impossible. From the weekly album releases to standalone singles dropping on a daily basis, the amount of music is so vast it’s easy for something to slip through the cracks. Even following along with the Uproxx recommendations on a daily basis can be a lot to ask, so every Monday we’re offering up this rundown of the best new music this week.
This week saw Billie Eilish run through a mall and the release of a highly anticipated hip-hop collaboration. Yeah, it was a great week for new music. Check out the highlights below.
Lil Uzi Vert and Future — Pluto x Baby Pluto
While fans were certain that Lil Uzi Vert and Future’s joint project would be released this summer, their collaborative album, Pluto x Baby Pluto, is out now. The good news for people who enjoy the project is that hours after its release, Uzi teased that he and his collaborator have another project on the way soon.
Billie Eilish — “Therefore I Am”
Going to the mall isn’t high on the list of the best activities during a global pandemic, but Billie Eilish makes it work in the video for her new single, “Therefore I Am.” In the self-directed clip, Eilish runs through an empty mall and enjoys its offerings all by herself as she sings along with the song.
Kanye West — “Nah Nah Nah (Remix)” Feat. DaBaby and 2 Chainz
After sharing the majority of the remix in October, Kanye West officially dropped the new version of “Nah Nah Nah” with DaBaby and 2 Chainz. The latter rapper references recent criticisms of Kanye, rapping, “If one more person call me and ask me, ‘What’s wrong with Ye?’ / That’s a grown man, I can’t tell him what he can and can’t say.”
2 Chainz — So Help Me God!
The Kanye remix wasn’t 2 Chainz’s only collaboration of the week, since he has a bunch of them on his new album, So Help Me God!. Peppered throughout the 15-song tracklist are Youngboy Never Broke Again, Lil Wayne, Mulatto, Lil Uzi Vert, and Kanye.
Lil Nas X — “Holiday”
Prior to last week, it had been a minute since Lil Nas X actually released a new single. He returned with “Holiday,” though, complete with another cinematic visual.
Chris Stapleton — Starting Over
Uproxx’s Steven Hyden writes of Stapleton’s latest, “Starting Over goes down extremely easy, which I suppose is a criticism. But it’s also the best compliment I can pay this record.”
Benee — Hey U X
Benee recently told Uproxx of her new album, “I think with this album, I haven’t really held back on experimenting with genres and even lyrics. Maybe I would have been more hesitant to do some of the things that I’ve done on this album in my previous bodies of work.”
Phoebe Bridgers — “Iris” Feat. Maggie Rogers
Phoebe Bridgers made an enticing promise as the results of the presidential election were in doubt, vowing to cover the Goo Goo Dolls classic “Iris” if Trump didn’t secure re-election. Well, it looks like he hasn’t, so she delivered her cover and even recruited Maggie Rogers to help out.
Foo Fighters — “Shame Shame”
After teasing a new album for a spell, Foo Fighters officially announced Medicine At Midnight and debuted “Shame Shame” with an SNL performance. They then released the studio version of the track, a drum-driven effort that’s not quite like anything they’ve done before.
Run The Jewels — “No Save Point”
Cyberpunk 2077 has been delayed so much that El-P and Killer Mike were publicly discussing their work on the soundtrack back in December 2019. As another announced release date for the game creeps nearer, though, the duo have released their Cyberpunk song “No Save Point,” of which Mike said many moons ago, “We want to provide you with the soundtrack for f*cking sh*t up.”
Some artists covered here are Warner Music artists. Uproxx is an independent subsidiary of Warner Music Group.
Conservative commentator Ben Shapiro mostly discusses politics, but sometimes he ventures out into entertainment. Most famously in recent days, he was taken aback by Cardi B and Megan Thee Stallion’s “WAP,” and a video of him reciting the song’s lyrics went viral. Now he has focused his attention on Harry Styles and his affinity for women’s clothing.
Styles and Candace Owens went viral today after Owens criticized Styles recent dress-filled Vogue photo shoot. Owens tweeted, “There is no society that can survive without strong men. The East knows this. In the west, the steady feminization of our men at the same time that Marxism is being taught to our children is not a coincidence. It is an outright attack. Bring back manly men.” Shapiro showed support for Owens’ perspective, tweeting this morning, “This is perfectly obvious. Anyone who pretends that it is not a referendum on masculinity for men to don floofy dresses is treating you as a full-on idiot.”
Shapiro continued his series of tweets:
“Masculinity and femininity exist. Outward indicators of masculinity and femininity exist in nearly every human culture. Boys are taught to be more masculine in virtually every human culture because the role of men is not always the same as the role of women. The Left knows this, of course. The POINT of Styles doing this photo shoot is to feminize masculinity. Otherwise why would it be headline-worthy for Styles to don a dress? The Left knows this; they openly say that gender is both important and socially constructed (which is why they tell you that a man can be a woman, e.g., despite no biological underpinning).”
Meanwhile, Owens has since expanded upon her original comments. Fellow conservative commentator Matt Walsh tweeted, “Candace Owens is trending because a bunch of whiney idiots are mad that she said men who wear dresses aren’t manly. Her statement, of course, is true and utterly self-evident, and would have provoked no reaction as recently as a decade ago.” Owens shared the tweet and responded, “Wait until they find out that I also think women should be feminine — and I enjoy cooking for and taking care of my husband. DEFCON 1.”
Wait until they find out that I also think women should be feminine— and I enjoy cooking for and taking care of my husband.
This is perfectly obvious. Anyone who pretends that it is not a referendum on masculinity for men to don floofy dresses is treating you as a full-on idiot. https://t.co/cioUNBh4bi
Masculinity and femininity exist. Outward indicators of masculinity and femininity exist in nearly every human culture. Boys are taught to be more masculine in virtually every human culture because the role of men is not always the same as the role of women.
The Left knows this, of course. The POINT of Styles doing this photo shoot is to feminize masculinity. Otherwise why would it be headline-worthy for Styles to don a dress?
The Left knows this; they openly say that gender is both important and socially constructed (which is why they tell you that a man can be a woman, e.g., despite no biological underpinning).
Last summer, the Oklahoma City Thunder shocked just about everyone in the NBA when they traded Paul George to the Los Angeles Clippers to help facilitate L.A.’s signing of Kawhi Leonard. Just a year prior, the Thunder had given George a max deal to play with Russell Westbrook and, they hoped, build another contender in OKC.
However, two straight disappointing first round exits led to George quietly asking to be dealt to his hometown team, and the subsequent year and a half has seen the Thunder put together the largest stockpile of draft assets and young players this side of the Process Sixers. Even more incredibly, they’ve done that while still being a playoff team this past season — thanks to the efforts of Chris Paul who they acquired, along with picks, for Russell Westbrook.
On Monday, word broke that the Thunder had agreed to trade Paul to the Phoenix Suns, where he’ll join Devin Booker, Deandre Ayton, and a young supporting cast that was one of the best stories of the Bubble, going 8-0 but falling just short of the postseason. In that deal, the Thunder have acquired yet another first round pick, alongside Kelly Oubre Jr., Ricky Rubio, Ty Jerome, and Jalen Lecque. Listing out everything the Thunder have received for their two former stars puts into perspective the massive haul they have gotten as well as illustrates the importance of timing and recognizing opportunity when it presents itself.
From the trades of Paul George and Russell Westbrook, the Thunder now have:
Shai Gilgeous-Alexander
Kelly Oubre Jr.
Ricky Rubio
Ty Jerome
Jalen Lecque
Heat 2021 first-round pick
Suns 2022 first-round pick (protected 1-12)
Clippers 2022 first-round pick
Heat 2023 first-round pick (protected 1-14)
Clippers 2024 first-round pick
Rockets 2024 first-round pick (protected 1-4)
Clippers 2026 first-round pick
Rockets 2026 first-round pick (protected 1-4)
Pick swap rights with the Clippers in 2023 and 2025
Pick swap rights with the Rockets in 2021 and 2025
It’s quite the haul, especially when considering they got all of this, plus Danilo Gallinari who is now an unrestricted free agent and unlikely to stay in OKC, and managed to be the 5-seed out West this past season, pushing the Rockets to seven games in the first round. Now the rebuild seems to be officially on, but with Gilgeous-Alexander, Rubio (who could be moved again), and Oubre, along with their home-grown young talent, they figure to be at least competitive again this season (albeit not with postseason expectations) even as they move on from the likes of Dennis Schröder.
What Sam Presti has done in acquiring assets is spectacular, but the work is really just beginning. The question now is what they can turn all those assets into, either in these numerous drafts or in bringing star caliber players to Oklahoma City via trade.
What do rappers look like? The simple answer is “yes,” given by Nicki Minaj after posing the brazen hypothetical “f*ck I look like, hoe?” on “Up All Night,” a collaborative effort with Drake. While the acknowledgment of her affirmative style is simple, she speaks to the importance of image as a tool to build success in mainstream rap music.
Throughout history, swagger and spirit have etched career-defining moments onto pop culture timelines and boosted some profiles from rap artist to rap superstar. Since hip-hop culture emerged style, beauty, and fashion, began a symbiotic relationship with the genre. Artists at the forefront have pushed the envelope on personal style, amplified designer brands, and created fashion trends that define significant eras and illustrate what a rap artist looks like.
Pioneers of the sound ushered streetwear trends into the mainstream arena. As rap music became a viable industry, the sneakers, boots, caps, and gold jewelry — previously only worn by Black and brown teenagers and young adults — were now on magazine covers, posters, and, eventually, runways. As hip-hop evolved, so did the pathway from the recording booth to the fashion designer showrooms, department store racks, cosmetic campaigns, and now digital storefronts.
Rappers not only look the part, but they also sell it. Rocking designer labels, starting a brand, or launching a collection is a prerequisite to superstardom. Aligning with a brand benefits both the artist and company. For instance, LL Cool J’s Kangol cap or Run DMC’s Adidas jogging suits and sneakers became synonymous with their sound, building an identity that distinguished the artists from their peers.
Industry leaders such as Jay-Z, Diddy, 50 Cent, and T.I. added to their resume beyond their discographies with their own fashion brands to brag about on wax. There are outliers, however, that break the mogul mold. Acts such as Kriss Kross and Dem Franchize Boyz may not be the first rap acts evoked when the conversation is hip-hop style icons but their individual presentations and contributions add to the determination of what rappers look like and how fashion in hip-hop can empower careers.
Gender roles play a huge part in how rappers present, especially for the ladies. Women in hip-hop add to the answer with a defiant, creative expression. Taking on societal pressures and misogynistic double standards, from baggy clothing to spandex pants to purple pasties to pink bangs, artists such as Left Eye, Salt and Pepa, Lil Kim, and the aforementioned Minaj introduced their own version of femininity to a male-dominated game.
So, how to answer the question, what do rappers look like? Taking bits and pieces from every generation and the individual cycles that exist inside these constraints, the answer is a tattooed figure sporting a bold colored lace wig over a head of dreadlocks (also known as “locs”) on one side with a fresh cut fade on the other, wearing leather pants, a tall-tee decorated by gold chains, strutting on stage with one stiletto and one Timberland boot, finished with a bandana tied under a Kente cloth kufi.
In reality, a rapper’s look cannot be bound. They continue to evolve with an homage to the past, awareness of the present, and an eye for the future.
Below are five (but not all) of the looks, moments, and trends that define what modern rappers look like and cemented placements for artists in hip-hop style history.
J. Cole, DJ Drama and Brandon T. Jackson’s “Who Wore It Better” Moment
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At the 2013 BET Awards, three men showed up in virtually the same outfit. J. Cole and DJ Drama joined actor Brandon T. Jackson, wearing a Versace print shirt, heavy chain, dark denim, and black shoes. The moment did not place anyone on a best-dressed list, however, it caused the North Carolina rapper to question the notion of looking like a rapper. During a 2019 interview with GQ, Cole shared how the style fail encouraged him to embrace an unconventional look without the pressure to conform.
“I’m like looking in the mirror like, ‘Who the f*ck is this?’” he questioned.
Now, on the rare occasions that J. Cole is spotted, cameras shoot free-flowing ‘locs, non-flashy clothes, and minimal jewelry. Although he is considered one of rap’s biggest talents to emerge this generation, his approach to looking like a rapper counters most of his peers, predecessors, and descendants.
Lil Kim’s “Crush On You” Video
Black women in hip-hop have pioneered mainstay beauty and fashion trends throughout the decades. In February 2020 in a now-deleted Tweet, JT, half of hip-hop duo City Girls, asked, “What color hair should I wear?” She went with a turquoise wig for the appearance. Her question, though simple in nature, highlights the versatility of Black hair and beauty brought to the mainstream by the hip-hop community. Since Lil Kim’s iconic multi-hued looks in the “Crush On You” video, the trend of colorful weaves and wigs officially maneuvered from the “girls on the block” to the girls on stage as the two became one. The primary-colored wigs rocked by Lil Kim are carved in beauty and fashion history, and as women continue to shake up the industry, their weave bundles and braids follow suit. Artists such as Nicki Minaj, Cardi B, Megan Thee Stallion, and Saweetie not only wear multi-colored tresses, they rhyme fluently about the lavish lace front wigs expertly installed on their heads.
Cardi B x Fashion Nova
Cardi B’s career has been unconventional since her early days as an Instagram personality. Now the bonafide rap icon has sold millions of records, won a coveted Best Hip-Hop Album Grammy, and introduced the style of the Bronx “Binderella” to a global audience. Although she has worked with brands like Gucci, dressed in archival Mugler, and released her own sneaker with Reebok, her partnership with fast-fashion brand Fashion Nova is perhaps her most impactful fashion statement. Her curated collection gave fans the opportunity to wear the same clothes as their favorite, helped turn the brand into a household name, and made the company a style choice for other hip-hop artists. Her record-breaking releases highlighted rappers as influencers capable of boosting digital brands and also opened the door for burgeoning rap artists to partner with social media popular retailers.
Busta Rhymes 1997 VMA Kimono
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The New York rapper’s eclectic looks never overshadowed the powerful punches landed by his rapid lyricism. Busta’s music videos and personal style helped to redefine what rappers look like by incorporating vivid colors, unconventional fabrics, and long-loc’d ponytails. Georgia rap duo Outkast also had a similar influence, juxtaposing campy fashions and videos against gritty storytelling and metaphors. Today rappers such as Young Thug, Amine, Lil Uzi Vert, and Tierra Whack are embraced for their similarly quirky, idiosyncratic approach to style.
Gucci Mane’s Ice Cream Tattoo
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In 2011, a pre-rehabilitated Guwop debuted a fresh tattoo. The rapper sports a body full of ink, so a new piece of work did not surprise many but the location, however, caught some off guard. The Atlanta-bred rapper presented a freshly tattooed ice cream cone on his cheek. The cone reads his adlib “brrr” across the top and the three scoops are decorated with lightning bolts. While he is not the first rapper to pop out with face ink, his approach to the permanent art with a carefree attitude mirrored in his music was adapted by many to add to the definition of what rappers look like. The combined influence of Gucci Mane and Lil Wayne, whose face tattoos are more significant, produced a gang of inky bodies and faces.
Some artists covered here are Warner Music artists. Uproxx is an independent subsidiary of Warner Music Group.
For years, word has circulated that Christopher Nolan isn’t a big fan of phones, and that’s partially true. He doesn’t like to see phones on film sets, and his movies often feel larger-than-life and geared toward the big screen, so it’s easy to assume that he might not love people watching his movies on phones, but that’s not the case. The Dark Knight Trilogy director has been a huge proponent of the cinematic experience to the point that he was reportedly a major force behind Warner Bros. releasing Tenet in theaters, but a new book reveals that Nolan has always been fine with people watching films on their mobile devices. Why? Because the viewers’ mind will essentially replicate the theater experience for them. Via IndieWire:
“‘Well, do you have a problem with people seeing ‘Dunkirk’ on my phone or whatever?’” Nolan asked himself before answering, “No, I don’t. But the reason I don’t is because it’s put into these big theaters as its primary form, or its initial distribution. And the experience trickles down, to the extent where, if you have an iPad and you’re watching a movie, you carry with you the knowledge and your understanding of what that cinematic experience would be and you extrapolate that. So when you watch a TV show on your iPad, your brain is in a completely different mindset.”
While Nolan has a reputation for being an intense cinephile, at the end of the day, he fully recognizes that movie-making is a business, and his push for getting audiences into theaters is all part of the “bums in seat” mentality. Once that initial theatrical run is over, he has no delusions or expectations that people won’t whip out their phones to catch his latest blockbuster. In fact, Nolan welcomes it, which is probably a good attitude to have as the theater industry is facing some dramatic changes in the months ahead.
The Chris Paul era in Oklahoma City has come to an end, and the beneficiaries are none other than the Phoenix Suns. Rumblings popped up last week about a potential deal that could see Phoenix acquire the All-Star guard, and according to multiple media reports, that will come to fruition on Monday afternoon shortly after the NBA’s trade season began.
Both Adrian Wojnarowski of ESPN and Shams Charania of The Athletic report that talks between the two sides have nearly reached their conclusion, with the 35-year-old guard moving to Phoenix.
The Phoenix Suns are finalizing a deal to acquire Oklahoma City Thunder All-Star guard Chris Paul, sources tell ESPN.
The pair also confirmed the pieces that will be on the move beyond Paul. Phoenix will additionally acquire Abdel Nader from Oklahoma City, while the Thunder will bring in quite the haul of veteran players, youngsters, and a future first round Draft pick.
The deal sends Chris Paul and Abdel Nader to the Suns for Kelly Oubre, Ricky Rubio, Ty Jerome, Jalen Lecque and a 2022 first-round pick, sources tell ESPN.
It is unclear if the Thunder plan on keeping Rubio in particular as they enter their youth movement, but at the very least, they possess a potentially valuable future pick and a collection of youngsters headlined by Oubre. As for the Suns, they landed perhaps the most coveted player on the trade market right now, and give Devin Booker a veteran backcourt mate who gives him a little more flexibility to play off the ball. Phoenix was the story of the NBA’s Orlando Bubble’s seeding games, going 8-0 and narrowly missing out on the postseason, but with this deal, it’s evident that they have zero plans on missing out on the playoffs in 2020-21.
Space-X CEO Elon Musk’s Twitter antics this year have, so far, resulted in a public call-out (after he tweeted, “pronouns suck”) from his partner, Grimes (who said, “I cannot support hate”), and a dressing down from an Egyptian official after Musk tweeted, “Aliens built the pyramids.” Now, he’s dug himself another hole over COVID after months of controversial statements, including his claim that by April 2020, there would be “close to zero” cases of the virus. On Sunday, Musk got sidelined from Sunday’s Space-X Crew Dragon launch after revealing that he “most likely” contracted the virus and was suffering cold-like symptoms, but he didn’t sound like he believed that he’s positive for COVID.
Elon seemed salty about being unable to join in the festivities, and he questioned whether something was amiss with the tests or on an even larger scope (yep, he’s edging toward conspiracy-theory-land).”Something extremely bogus is going on,” the billionaire tweeted. “Was tested for covid four times today. Two tests came back negative, two came back positive. Same machine, same test, same nurse. Rapid antigen test from BD.”
Something extremely bogus is going on. Was tested for covid four times today. Two tests came back negative, two came back positive. Same machine, same test, same nurse. Rapid antigen test from BD.
Musk received some swift comeuppance from scientist Emma Bell, who not only dubbed him as “Space Karen” but explained why he was receiving different rapid test results.
Rapid antigen tests trade sensitivity for speed. They return a result in <30 minutes, but can only detect COVID-19 when you’re absolutely riddled with it. What’s bogus is that Space Karen didn’t read up on the test before complaining to his millions of followers. pic.twitter.com/a1Snfpm03h
“Rapid antigen tests trade sensitivity for speed,” Bell explained. “They return a result in [less than] 30 minutes, but can only detect COVID-19 when you’re absolutely riddled with it. What’s bogus is that Space Karen didn’t read up on the test before complaining to his millions of followers.” She continued with a graph-illustrated further rationale.
This graphs shows the probability of COVID-19 detection for the available tests. Rapid antigen tests (orange) only give low false negative results for a couple of days. Space Karen’s results (2 neg, followed by 2 pos later that day) are completely in line with this. pic.twitter.com/hnX9J1m7Lk
Pabst Blue Ribbon is beloved and reviled in equal measure. One on hand, you’ve got ironic hipster holdovers from the mid-2000s and anyone who can appreciate the mileage you can get out of a 30-rack of beer for $20. On the other, you have the IPA swigging microbrewery snobs who rank PBR just above Budweiser but pretty much below anything else produced on a mass scale, domestically speaking.
In a weird way, the brand enjoys a similar status as the whole category of hard seltzer. It’s both vehemently hated and cultishly beloved.
Maybe it was recognition of this symmetry (but more likely a simple desire to make money) that led Pabst to enter the hard seltzer game. PBR Hard Seltzers are pretty solid, but it’s an oversaturated market. Budweiser, Golden Road Brewery, Natty Light, Coors, Vive, Sauza, and Smirnoff have all jumped on the hard seltzer train. And let’s be honest, none of them hold a candle to the big two, White Claw and Truly. Innovation is needed to make a splash in the fizzy water game.
Enter weed. Not CBD but the real, “gets you stoned” stuff.
In early October, PBR announced that Pabst Labs — a beverage company founded by cannabis drink experts and former Pabst Brewing Company employees — would be producing a THC-infused official PBR-branded seltzer. The release was a first among hyper-visible beer brands: a product meant to intoxicate, but not with alcohol. If successful, it could change the game while creating competition and collaboration between beer and weed companies that actually benefitted us, the consumers.
Naturally, we had to try a can… or two. And since I’ve carved a niche out at Uproxx as both the resident weed and seltzer water guy, who better to dive into the world of cannabis-infused seltzer than me? Read on for my semi-stoned review of Pabst Blue Ribbon’s Original Lemon Cannabis-Infused Seltzer.
Pabst Blue Ribbon Original Lemon Cannabis-Infused Seltzer
Before you buy a case of Pabst Blue Ribbon Original Lemon Cannabis-Infused Seltzer, it’s a good idea to know who exactly this product was made for. At just 5mgs of THC per can and less than 2mgs of CBD, PBR Cannabis-Infused Seltzer is for people looking to microdose or first-time cannabis users looking to get high without smoking or vaping flowers, oils, or concentrates. If you’re a frequent or daily weed user, a single can isn’t going to result in much of a head change. You’ll likely need to crack open two to three cans to get a sufficient and enjoyable high. (Session beer, but with dope.)
The matter of dosage is relevant because it has an effect on the “share factor” of the brew. With just four cans to a case, frequent smokers can only share with one other person. In some cases, they may be inclined to kill a whole case single-handedly. Of course, you could drop $120 for a 24-pack, but that’s a steep price to pay for a mild high.
(Cost aside, this isn’t a huge problem. The seltzer is only 25 calories per can, meaning if you drank a whole case you’re looking at 100 calories and 16 grams of sugars — well under a typical weed brownie in terms of calories and sugar content. Still, drinking a whole case by yourself can be a little draining, so we don’t suggest frequent users jump on this train unless they’re looking to enjoy their seltzer with a blunt or a bowl on the side, at least until a stronger expression is released.)
If you aren’t a frequent smoker, there’s a lot to love about the PBR Original Lemon Cannabis-Infused Seltzer. I’ve tried all sorts of cannabis-infused beverages, and all of them, even the best tasting ones, have a strong herbal weed flavor. It’s not appetizing, but it’s what we’ve all come to expect from THC-infused drinks. Pabst smashes that expectation. This stuff tastes pretty indistinguishable from regular lemon seltzer. It’s got a nice zesty bite with a clean and crisp taste, making it a transparent mixer perfect for tossing together with some vodka or tequila for those craving a cross-faded experience.
Our only gripe? We wish it was just a tad bubblier. What can I say, I love me some fizz.
The High:
If you’re unfamiliar with how edibles work let us break it down. When you ingest an edible it is broken down by your stomach’s gastric acid before traveling into your small intestine where the THC is absorbed into the bloodstream resulting in your high. This is why it takes so long for your edibles to hit. But because PBR’s Cannabis-Infused Seltzer is already in liquid form, it travels through your body faster, giving you a quicker onset than a typical edible. So you’re looking at about 30 minutes to an hour to start to feel the effects of a single can, rather than the usual two to three hours that edibles generally take.
Pabst Lab’s recipe is proprietary and they aren’t telling whether the formula uses sativa, hybrid, or indica strains but from the user side: the high never felt too heavy. For a frequent user like myself, a single can was enough to eliminate any stress and anxiety and offer a slightly euphoric head change, resulting in a mostly cerebral high.
Bottom Line:
Perfect for microdosers and first-time cannabis users. Heavy users will need more than a single can to get a sufficient dosage of THC. Taste is better than anything else on the market.
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